Frequently Asked Questions

Frequently Asked Questions


Frequently Asked QuestionsWhat is a Comparative Market Analysis?
A Comparative Market Analysis (CMA) is prepared by a REALTOR® to help determine the probable sales price of a property. A good CMA will take into account recent sales, pending sales, and current listings that are within the same neighborhood and have similar characteristics as the subject property.
^Top of Page
Frequently Asked QuestionsWhat is ToolkitCMA?
ToolkitCMA is Web-based software that enables residential real estate professionals, from any Internet-connected PC, iPad or MacOS device with any of the latest browsers, to quickly and easily produce proposals, presentations with picture CMAs, and property flyers for all listing and selling occasions.

The MLS interface automatically merges downloaded property data and pictures into CMA documents with mapping. Branded custom packages are already available for all major franchises and many independents.
^Top of Page
Frequently Asked QuestionsWhat is included with ToolkitCMA?
ToolkitCMA provides a robust menu of presentations for all listing and selling occasions as well as property flyers and email-able presentations. ToolkitCMA includes:
  • Special ToolkitCMA marketing content
  • Listing presentation with picture CMAs and mapping
  • FSBO listing presentation
  • Expired listing presentation
  • Buyer presentation
  • Buyer property tour with mapping
  • 45 Property Flyers
  • Each presentation has document menu of content specifically related to the presentation type (listing, buyer, FSBO, etc.)
^Top of Page
Frequently Asked QuestionsCan I email presentations?
After any presentation or flyer is completed you have an option to email the presentation. If email is selected you are presented with an email form that contains your default message to the prospect which you can edit. Also included in the email is a link the user clicks to access the presentation. The presentation is stored on Realty Tools servers thus a large email attachment is not required. Whenever your prospect clicks on the link you will receive an email notifying you that your presentation was accessed by your prospect.
^Top of Page
Frequently Asked QuestionsCan I save presentations in PDF format?
After any presentation or flyer is completed you have an option to save the presentation in PDF format. This feature is built-in to ToolkitCMA thus you do not need the full version of Acrobat to use the function. The free Acrobat reader is required to view the PDF.
^Top of Page
Frequently Asked QuestionsCan I create a Powerpoint compatible slideshow?
ToolkitCMA includes a slideshow version of the listing presentation. You select which slides are desired from a list of available slides. The entry of prospect data and merging of property data works just like the printed listing presentation. If you are creating a printed presentation to leave behind and a slideshow for presentation the data entered for the printed presentation is automatically carried over to the slideshow. Either the free Powerpoint viewer or the full Powerpoint software is required for this application.
^Top of Page
Frequently Asked QuestionsCan I start a presentation at home and complete it at the office?
ToolkitCMA includes a save function that stores your presentation with your account on our server. For up to 30 days you can retrieve the presentation from any web connected compatible PC and continue where you left off.
^Top of Page
Frequently Asked QuestionsDoes ToolkitCMA work with my MLS?
ToolkitCMA includes all MLS interfaces for residential single-family property data and pictures required by the customer. Realty Tools, Inc. has been developing, maintaining and supporting many hundreds of MLS interfaces all across North America since 1988. Selected property content downloaded from your local MLS is automatically merged into presentation CMA documents. Realty Tools, Inc. does not offer ToolkitCMA without a properly working MLS interface. To run the ToolkitCMA live demo with your local MLS, please contact Realty Tools, Inc. toll-free at 1-800-828-0970 or click here to contact sales. Development of new ToolkitCMA MLS interfaces typically takes two to four weeks from the time of order.
^Top of Page
Frequently Asked QuestionsWhat is the difference between ToolkitCMA and the CMAs I can produce through my MLS?
The ToolkitCMA offers real estate professionals a compelling arsenal of well-designed and highly branded listing and selling marketing presentations and property flyers that distinguish companies and agents from those who use only the generic MLS CMA options. To experience the difference first-hand, contact sales at Realty Tools, Inc. for a free, no obligation, online ToolkitCMA demonstration by calling 1-800-828-0970 or click here to contact us.
^Top of Page
Frequently Asked QuestionsIs ToolkitCMA easy to use?
It has to be, and by design, it is. ToolkitCMA customers frequently comment regarding the ease and simplicity of the service and how quickly agents can begin putting the listing and selling tools to work. ToolkitCMA is completely Web-based and follows an intuitive point-and-click navigation scheme. A Startup Guide, MLS Access Guide for each MLS interface, as well as online, topically indexed help, is included in ToolkitCMA. ToolkitCMA customers who prefer the assistance of customer support professionals may call Realty Tools, Inc. toll-free at 1-800-828-0970 between 9:00 a.m. to 6:00 p.m. (Eastern Time) Monday through Friday, click here to contact us or fax 410-628-1459.
^Top of Page
Frequently Asked QuestionsHow much does ToolkitCMA cost?
Individual agent and team subscriptions are available for $192.00 for a full year including MLS interface(s), ToolkitCMA presentation content and program updates, and customer support. Attractive ToolkitCMA pricing plans are also offered to brokers and companies – please contact Realty Tools, Inc. sales for details at 1-800-828-0970 or click here to contact us.
^Top of Page
Frequently Asked QuestionsIs there training for ToolkitCMA?
ToolkitCMA is completely Web-browser-based and designed for the non-tech savvy real estate professional to operate from any Internet-connected PC, iPad or MacOS device with any of the latest browsers. A Startup Guide, MLS Access Guide for each MLS interface, on-line tutorials, as well as online, topically indexed help, is included in ToolkitCMA. ToolkitCMA customers who prefer the assistance of customer support professionals may call Realty Tools for a personal walk-thru for any presentation. The support representative will stay on the phone while you step thru the program from beginning to end. There is no extra cost for this service.
^Top of Page
Frequently Asked QuestionsWhat kind of computer and printer do I need to run ToolkitCMA?
ToolkitCMA will run on any Internet-connected PC, iPad or MacOS device with any of the latest browsers. Questions regarding specific PC and printer configurations may be directed to Realty Tools, Inc. customer support.
^Top of Page
Frequently Asked QuestionsCan I run and/or install ToolkitCMA on more than one computer?
ToolkitCMA is an Internet-based application and therefore can be accessed and run anytime, anywhere from any Internet-connected PC, iPad or MacOS device with any of the latest browsers.
^Top of Page
Frequently Asked QuestionsCan ToolkitCMA be customized?
There are custom versions of ToolkitCMA already available for every major residential real estate franchise and many independent real estate companies.

If you are with an independent real estate company, Realty Tools, Inc. will apply your company logo and color scheme to the ToolkitCMA presentations at no extra charge.

With your ToolkitCMA account you may upload your picture into your profile along with your contact information, which will be merged into the presentation documents and property flyers. ToolkitCMA also allows you to customize the cover letter, the marketing plan of action, the pricing strategy worksheet, agent resume and customer references.

If you desire additional customization, Realty Tools, Inc. offers professional custom design services for $60.00 per hour. If you would like more information regarding Realty Tools, Inc. custom design services, please call 1-800-828-0970 or email design@realtytools.com.
^Top of Page
Frequently Asked QuestionsHow long does it take to get ToolkitCMA once I place my order?
If you are with a major North American real estate franchise and no customization is required, you can expect your ToolkitCMA account to be setup and activated within one or two business days. If you are with an independent real estate company, you may expect your ToolkitCMA account to be setup and activated within three to four business days, allowing for the company logo and color scheme to be applied to the page treatment for the presentations.
^Top of Page
Frequently Asked QuestionsWhat if I need help using ToolkitCMA -- What kind of support do you provide?
If you need assistance with using your ToolkitCMA account, we encourage you to take advantage of our customer support. Included as part of your ToolkitCMA service, Realty Tools, Inc. provides customer support between the hours of 9:00 a.m. and 6:00 p.m. (Eastern Time) Monday through Friday. When you call our toll-free number (1-800-828-0970), the first available customer support representative will assist you. You may also click here to contact us or fax 410-628-1459. Realty Tools, Inc. customer support continuously monitors email and fax communications throughout every business day. We are obsessive about offering top quality service and committed to giving our customers the very best support. We welcome calls from our ToolkitCMA customers.
^Top of Page
Frequently Asked QuestionsCan ToolkitCMA be setup for teams?
Yes, ToolkitCMA will accommodate teams.
^Top of Page
Frequently Asked QuestionsHow long has ToolkitCMA been around?
Realty Tools, Inc. has been providing software-based marketing solutions to real estate professionals since 1988. The completely Web-based ToolkitCMA was first made available in 2001 and now is serving over 100,000 users in all major real estate franchises and many independent companies throughout North America.
^Top of Page
Frequently Asked QuestionsWhat if I use more than one MLS?
All interfaces for residential single-family property types for your local MLSs are included with your ToolkitCMA service.
^Top of Page
Frequently Asked QuestionsCan I subscribe as an individual agent to ToolkitCMA?
Yes, Realty Tools, Inc. offers individual agent subscriptions to ToolkitCMA for $192.00 for a full year. Many individual real estate professionals are already enjoying the advantages of the marketing tools of distinction that ToolkitCMA affords.
^Top of Page
Frequently Asked QuestionsIs there a ToolkitCMA Broker/Company plan?
Realty Tools, Inc. offers a very attractive broker agreement pricing plan for companies that wish to provide agents with marketing tools for success and distinction. Many hundreds of real estate companies provide the ToolkitCMA listing and selling tools for their agents. For details, contact Realty Tools, Inc. at 1-800-828-0970 or click here to contact us.
^Top of Page
Frequently Asked QuestionsHow often is ToolkitCMA updated?
Program upgrades and ToolkitCMA marketing presentation content updates are included with the ToolkitCMA service. Realty Tools, Inc. is continuously working to improve and enhance ToolkitCMA and updates occur when they become available or as needed, at no extra charge to customers.
^Top of Page
Frequently Asked QuestionsDo you offer trial periods on ToolkitCMA?
Trial offers are not necessary with ToolkitCMA. You can run the program and experience first-hand how ToolkitCMA works before you ever order the service. If you would like to use ToolkitCMA, contact Realty Tools, Inc. sales at 1-800-828-0970 or click here to contact us for the appropriate login to a free, no obligation demo account.
^Top of Page
Frequently Asked QuestionsHow can I order ToolkitCMA?
You may order ToolkitCMA agent subscriptions online or call toll-free at 1-800-828-0970 or click here to contact us. For broker/company pricing plans, click here to contact us or call 1-800-828-0970.
^Top of Page
Presentations for Print, PDF®, Email and PowerPoint® using your PC, Mac or iPad.
Copyright © 2014 Realty Tools, Inc., All Rights Reserved    Site Map